Content did not always guarantee growth, but the decline usually went hand in hand with content copying. According to our previous tests, at least about % of the text should be original to be able to efficiently index and position subpages, but it can be suspected that the requirements have increased. Non-original parts of the content, copied from Wikipedia, for example, were relatively often associated with declines at the beginning of the month in medical niches. Presence of accurate contact details – the need to include accurate contact details is repeatedly mentioned in the guidelines in the context of medical websites.
Domains that fell down much more often lacked Mexico WhatsApp Number List precise contact details (names and surnames, company names, addresses, telephone numbers), they were often absent even after going to the "Contact" tab. Since the beginning of August, websites dealing with health topics probably have to specify who exactly creates the portal. The scaling of the score (only - ) and the small sample size (only pages) do not allow for statistically certain interpretation. Preliminary practical observations and actions confirm the increasing importance of these elements in the medical industry, however.
The importance of these factors at the level of each page and niche should be reasonably considered. Interestingly, factors such as: expert authorship (medical education or online reputation), technical security (listed directly in the guidelines as SSL necessary for medical websites), and the reputation of the website company - did not have a major impact on the fate of the update: We also see this in many portals and results. Contrary to the oft-repeated opinion, the update did not raise the importance of the famous EAT (expertise, authoritativeness, trustworthiness) . Anonymous articles were treated in the same way as articles written by educated experts. Observation replication CanIRank has also undertaken an analysis of some ranking factors in the context of the updat.